Marketing automation is a powerful tool that can help businesses streamline their marketing efforts, save time, and increase revenue. In a previous article, I also pointed out how marketing automation can contribute to an effective customer relationship management (CRM) system. However, it can be overwhelming for those who are new to the concept. In this beginner’s guide to marketing automation,…
As a Virtual Assistant, I often come across young creatives and artists feeling overwhelmed with juggling their time across projects and creative pursuits. As a young creative or artist, it can be challenging to balance the demands of your personal life with your creative pursuits. Between school, work, family, and friends, finding time to focus on your craft can feel…
In my experience as a Virtual Assistant, I have encountered a few clients who have needed help documenting their business processes for employees and I feel like it is one of the most useful tools a business owner can adopt, especially in the long run. Before getting into how it could benefit your business, let us first answer the question…
Customer Relationship Management (CRM) is a business strategy that focuses on managing interactions with customers and improving customer relationships. CRM involves the use of technology and data to store and analyze customer information, automate routine tasks, and provide personalized experiences to customers. The goal of CRM is to build strong, long-lasting relationships with customers by providing excellent customer service, anticipating…
